While the partial government shutdown continues, Destination DC (DDC) is pushing our DC is Open landing page as a resource, where visitors can find all of the attractions, historic spots, venues, tours, restaurants and sports action still available in the nation’s capital. I have also conducted more than a dozen interviews about our efforts since the shutdown began. We’re using #DCisOpen to amplify the message on social media and in advertising and will continue to update both washington.org and our channels with the latest information.
On Jan. 10, DDC invited members to celebrate the launch of Discover the Real DC, our new marketing campaign under the DC Cool brand for 2019. We’re so proud of this campaign, which is all about the authentic experiences that you can have throughout DC’s vibrant neighborhoods, from its riveting arts and culture to its championship sports teams to its eclectic dining and nightlife. Guests also received a copy of our new Event Planning Guide. I sincerely thank City Winery for hosting such a wonderful event. Discover the Real DC will also be the theme of our Annual Open House, which will take place at our offices on Feb. 5 from 8:30 a.m. – 12 p.m. Register now!
DDC has published its Annual Marketing and Sales Plan for 2019. Please review so that you’re fully aware of our tactics and strategies for this year.
Restaurant Association Metropolitan Washington’s Winter Restaurant Week runs through Jan. 20, with more than 100 restaurants in the area offering discounted prix fixe meals. Check out our neighborhood guide.
Elliott L. Ferguson, II
President & CEO, Destination DC